Huawei Pura 70 Series pre-order starts; Here's what you need to know

After the announcement of the transformation of Huawei's P Series to the Huawei Pura Series, fans eagerly await what's in store in this new era. Now the wait is over, as the brand has just made the new Huawei Pura 70 Series available for pre-order here in the Philippines.

Boasting an enhanced photography experience, aesthetic design, and unique style, the Pura 70 Series comes in three models: Huawei Pura 70, Huawei Pura 70 Pro, and Huawei Pura 70 Ultra. Here's what you need to know:

Imaging Technology

The HUAWEI Pura 70 Series is equipped with a new generation of Ultra Lighting Camera System, combined with HUAWEI XD Motion Engine. These activate the Ultra Speed Snapshot feature allowing the cameras to easily capture fast moments.

The Huawei Pura 70 Ultra packs a one-inch image sensor in its very compact body. This is made possible through an industry-first retractable camera structure, the Ultra Lighting Pop-out Camera.

Both the Huawei Pura 70 Pro and Huawei Pura 70 Ultra feature the new Ultra Lighting Macro Telephoto Camera, a periscope telephoto camera with an aperture of f/2.1.

Design and Durability

The Huawei Pura 70 Series design integrates geometric patterns, and its camera module outlines its Forward Symbol Design with the XMAGE label.

Both the Huawei Pura 70 and Pura 70 Pro pack super-durable Kunlun Glass, making them resistant to falls, while the Pura 70 Ultra has stronger Crystal Armor Kunlun Glass that is also scratch-resistant.

Price and Color Variants

The HUAWEI Pura 70 offers a range of trendy, vibrant colors, including vibrant Pink, in addition to classic colorways of Black and White editions. The pre-order price starts at PhP 47,999.

The HUAWEI Pura 70 Pro offers more minimalist colorways, coming in Black and White, and is now available for pre-order starting at PhP 59,999.

The HUAWEI Pura 70 Ultra adopts Embossed Texture for the first time. The starry pattern design on the back panel is embossed with a delicate plaid pattern, made of vegan leather, available in Green and Black. The pre-order price starts at PhP 79,999.

For more information on the HUAWEI Pura 70 Series and early-bird offers, you may visit Huawei's official website at and

Andre Ibarle

Andre is the go-to tech guy for most companions. He loves to geek out on tech old and new and has a knack for storytelling through words, capturing moments with a camera, and bringing ideas to life on screen. With years of experience in writing, photography, videography and playing Super Mario World.

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