GoGo Xpress is rolling out its “Hustle-naryo” Rewards Platform on April 21, 2026, introducing the “Hustle-Meter,” an innovation that tracks sellers’ delivery activity and converts it into rewards, including a Php 1 million grand prize.
The new platform enables online sellers to earn points from their everyday deliveries, making daily shipping activity a source of added value for its merchant base through the integrated GoGo Perks+ rewards system.
The initiative comes as e-commerce continues to expand in the Philippines, with more individuals relying on online selling as a source of income. GoGo Xpress currently serves more than 329,000 merchants nationwide, reflecting the continued growth of digital commerce and small-scale entrepreneurship across the country.
As part of the rollout, the company introduced the “Hustle-Naryo Points to Million” feature, which links delivery activity to a points-based tracking system within the platform.
Under the system, each completed delivery earns one point, and every ten points are converted into a single entry for periodic draws. Monthly draws will be held throughout the campaign period, awarding Boss Success Monthly Kits that include Php 5,000 GCash credits and a TechLife Pad Lite 8” unit to five winners each month, while a Php 1 million grand draw will be held at the end of the campaign. Activity is tracked in real time through the in-app Hustle-Meter, a unique tech feature that lets users monitor their accumulated points and performance.
This means that beyond completing deliveries, sellers are able to gain added value simply by continuing their day-to-day shipping activity on the platform.
The company noted that this marks its first structured, platform-wide points system tied directly to delivery activity.
The initiative runs from April 21 to October 31, 2026, and is available in selected areas of Metro Manila, parts of Rizal including Antipolo, Cainta, Taytay, and nearby municipalities, and select areas in Batangas including Lipa, Sto. Tomas, and Batangas City. Users must opt in through the GoGo Xpress mobile app or web dashboard, and only deliveries completed after enrollment are counted toward points accumulation. For more information on how to participate, visit the GoGo Xpress website.
“Online sellers today are the bosses of their own operations, managing everything from products to last-mile coordination,” said Raffy Vicente, President and COO of QuadX Inc.
“With Hustle-Naryo, we wanted to reflect their day-to-day activity on the platform while making consistency more visible and measurable over time. As part of our ‘Be The Boss’ approach, we also designed the system so that the more active they are, the more opportunities they have to earn rewards through points and perks.”
The platform has also expanded its GoGo Packs, a prepaid delivery credit system that allows users to purchase bundled shipping credits in advance. Each GoGo Pack covers 10 NCR-to-NCR small pouch deliveries for a one-time payment of Php 500, with no booking fee charged upon each booking since the deliveries are already prepaid. This system is designed to help sellers manage logistics costs more predictably and reduce repeated per-transaction payments.
“As more sellers scale their operations, the need for reliable and manageable logistics becomes more important,” Vicente added. “Our focus has been on building delivery services that simplify that process, whether it’s through faster turnaround times or more predictable cost structures.”
The company said the combination of its delivery services and the Hustle-Naryo initiative reflects its ongoing focus on supporting the operational needs of online sellers as order volumes and competition in e-commerce continue to increase.
Delivery performance, including speed and reliability, has become an increasingly important factor for online businesses, particularly in maintaining customer satisfaction and encouraging repeat transactions.