The Digital Marketing Association of the Philippines (DMAP) is bringing together more than 2,000 marketers, creatives, technologists, business leaders, and innovators as DigiCon 2026 returns for its 11th edition on October 15 to 16 at the Grand Ballroom of the Manila Marriott Hotel.
This year’s conference carries the theme “Interoperability: Welcome to the Age of Collaboration,” focusing on how collaboration across industries, technology, ideas, and talent can create new opportunities for brands and businesses.
DigiCon 2026 will feature keynote presentations, panel discussions, interactive experiences, and a live debate, giving attendees opportunities to hear different perspectives and connect with professionals from various industries.
Among the featured speakers are Dr. Christian Busch, bestselling author of Connect the Dots and professor at the University of Southern California and London School of Economics, and Judy John, Global Chief Creative Officer of Edelman.
They will be joined by DMAP President Miko David, DigiCon 2026 Co-Chairs Raymund Sison and Shayne Madamba, along with local and international industry experts.
Five tracks focused on collaboration
DigiCon 2026 will also feature five specialized tracks covering different areas of digital marketing, creativity, technology, and business:
- Innovation: Human and Machine Collaborations explores how people and technology can work together.
- Integrated: “Breaking the Box” Collaborations looks at cross-industry and cross-disciplinary ideas, including the first-ever UP vs. ADMU debate at DigiCon.
- Immersive: Seamless Collaborative Experiences focuses on creating connected experiences across different platforms and industries.
- Impact: Hyper-Collaborative Cultures explores how organizations and creative communities can build stronger collaborative cultures.
- Interactive: Create, Play, Collaborate focuses on hands-on and participatory experiences.
The conference will also feature Next Monday, a special panel on October 16 bringing together leaders from major marketing, advertising, and communications organizations in the Philippines.
The panel will feature Miko David of DMAP, Ronald Barreiro of the Association of Accredited Advertising Agencies of the Philippines (4As), Robbie Aligada of the Ad Standards Council (ASC), and Ana Pista of the Public Relations Society of the Philippines (PRSP). The discussion will be moderated by Shayne Madamba.
DigiCon 2026 tickets and availability
DigiCon 2026 will be held on October 15 to 16, 2026, at the Manila Marriott Hotel.
Tickets and event details are available through DigiCon’s official website and social media channels.